Items where author is affiliated with Microsoft Advanced Technology Center
Number of items: 2.
and Mei, Tao
and Liu, Chris
and Hua, Xian-Sheng GameSense.
This paper presents a novel game-like advertising system called GameSense, which is driven by the compelling contents of online images. Given a Web page which typically contains images, GameSense is able to select suitable images to create online in-image games for advertising. The contextually relevant ads (i.e., product logos) are embedded at appropriate positions within the online games. The ads are selected based on not only textual relevance but also visual content similarity. The game is able to provide viewers rich experience and thus promote the embedded ads to provide more effective advertising.
and Hua, Xian-Sheng
and Yang, Linjun
and Wang, Meng
and Zhang, Hong-Jiang Tag Ranking.
Social media sharing web sites like Flickr allow users to annotate images with free tags, which signiﬁcantly facilitate Web image search and organization. However, the tags associated with an image generally are in a random order without any importance or relevance information, which limits the effectiveness of these tags in search and other applications. In this paper, we propose a tag ranking scheme, aiming to automatically rank the tags associated with a given image according to their relevance to the image content. We ﬁrst estimate initial relevance scores for the tags based on probability density estimation, and then perform a random walk over a tag similarity graph to reﬁne the relevance scores. Experimental results on a 50, 000 Flickr photo collection show that the proposed tag ranking method is both effective and efficient. We also apply tag ranking into three applications: (1) tag-based image search, (2) tag recommendation, and (3) group recommendation, which demonstrates that the proposed tag ranking approach really boosts the performances of social-tagging related applications.
About this site
This website has been set up for WWW2009 by Christopher Gutteridge of the University of Southampton, using our EPrints software.
Add your Slides, Posters, Supporting data, whatnots...
If you are presenting a paper or poster and have slides or supporting material you would like to have permentently made public at this website, please email
firstname.lastname@example.org - Include the file(s), a note to say if they are presentations, supporting material or whatnot, and the URL of the paper/poster from this site. eg. http://www2009.eprints.org/128/
It's impractical to add all the workshops at WWW2009 by hand, but if you can provide me with the metadata in a machine readable way, I'll have a go at importing it. If you are good at slinging XML, my ideal import format is visible at http://www2009.eprints.org/import_example.xml
We (Southampton EPrints Project) intend to preserve the files and HTML pages of this site for many years, however we will turn it into flat files for long term preservation. This means that at some point in the months after the conference the search, metadata-export, JSON interface, OAI etc. will be disabled as we "fossilize" the site. Please plan accordingly. Feel free to ask nicely for us to keep the dynamic site online longer if there's a rally good (or cool) use for it...
- WWW2009 EPrints supports OAI 2.0 with a base URL of http://www2009.eprints.org/cgi/oai2
- The JSON URL is http://www2009.eprints.org/cgi/json?callback=function&eprintid=number
To prevent google killing the server by hammering these tools, the /cgi/ URL's are denied to robots.txt - ask Chris if you want an exception made.
Feel free to contact me (Christopher Gutteridge) with any other queries or suggestions. ...Or if you do something cool with the data which we should link to!
These are not directly related to the EPrints set up, but may be of use to delegates.
- Social tool links
- I've put links in the page header to the WWW2009 stuff on flickr, facebook and to a page which will let you watch the #www2009 tag on Twitter. Not really the right place, but not yet made it onto the main conference homepage. Send me any suggestions for new links.